When you start to do research around creating a social media marketing strategy, you’ll inevitably end up more confused than you were when you first started. There is so much information out there, much of it conflicting. What you will likely not end up with, is a clear outline, or functional plan. We’re here to..
Real estate agents have a lot of competition. When it comes to marketing, they need to find that “hook” to engage with customers and ultimately land new clients. In an attempt to stand out in the crowd, a good lot of real estate agents can be found on various social media sites like Facebook. It..
As a small business owner, the advice to market, market, market is everywhere. Though, If you’re like most small businesses, you’re likely an owner-operated business or operate with a small staff. This can pose many marketing challenges, including the cost of marketing. In our experiences with helping small businesses get the word out and market..
There is so much content out there aimed at helping businesses use social media marketing to boost sales, engage customers, and improve their brand image. There are even a ton of blog posts and articles that will tell you how to find your voice in social media marketing. So, what could I possibly have to..
Do you worry about receiving negative reviews online? It’s more important than ever to be out in front of online reviews by monitoring and responding to reviews about your brand. Don’t be scared of this task or the potential “damage” that may be done by negative reviews. Instead, learn to grow your business by making..
We all know the childhood story of the Tortoise and the Hare… The Hare believing he has the advantage in the race, becomes complacent and lazy. So much so that he takes a nap in the middle of the race. While the Tortoise who was confident in his endurance and motivated by something to prove,..
Although seemingly simplistic, writing your personal or professional bio can be one of the hardest tasks one will face when writing for their blog or profile pages. Either folks will freeze and avoid writing anything at all, or make a very superficial bio. Example: I’m a wife, mommy and crafter who loves the beach and..
It never ceases to amaze me that in 2014, we still have people who have not bought into the power of social media. You hear about it everywhere and everyone’s using it. And yet, I still come across at least one person a day who either doesn’t get it, or doesn’t want to get it…